A Fair Shake for Everyone, IG10 Market Demand — September 2026
I’ll stick my neck out and say it: the "boom or bust" headlines you see on the news are usually nonsense when it comes to our neck of the woods. While the rest of the country is shouting about crashes or rocket-ship growth, here in IG10, we are entering a bit of a "Goldilocks" phase. It isn't too hot, it isn't too cold, and for once, nobody is holding all the cards.
What the numbers won't tell you is that behind every sale is a story about a garden. I recently spoke to a family moving from Nursery Road to a larger spot near Tycehurst Hill. They weren't moving because of "market trends"; they were moving because their youngest child needed more room to kick a football. That human side is what really keeps our local area ticking, and right now, the rhythm of IG10 is remarkably steady.
A Level Playing Field
In the property world, we call this a "balanced market." If you imagine a game of musical chairs, a balanced market is when there are just enough chairs for everyone to feel they have a fair chance, but not so many that the music stops being exciting. Whether you are browsing in Loughton, looking for a leafy spot near Epping Forest, or checking out the views around Alderton Hill, you aren't going to find yourself in a frantic bidding war with twenty other families, but you won't be the only person at the viewing either.
How Much Choice Do You Have?
Right now, across the whole of IG10, there are 272 homes for sale. To give you an idea of how that’s moving, we had 275 homes available last month. That’s a tiny drop of just 3 properties.
For you as a buyer, this means the "buffet" of homes isn't getting any smaller, but it isn't growing either. You have a decent amount of choice, but you can’t afford to be totally horizontal about it. For sellers, it means you aren't suddenly facing a wave of new competition from your neighbours. The "For Sale" signs on your street aren't multiplying, which is always good news for keeping your home's value steady.
The Buzz in the Air
So, how many people are actually picking up keys? On average, 27 homes are being snapped up every month in IG10. When you compare that to the 272 homes available, it means about 10% of the "stock" is moving each month. It’s like a popular local café; there are always tables available, but the seats are constantly being filled and emptied throughout the day.
We’ve seen some incredible homes change hands recently, from a grand £5,000,000 property on Alderton Hill to a beautiful £1,925,000 home on St Johns Road. People are still very much in love with our postcode.
What This Means For Your Pocket
If you are selling, the news is good: you aren't lost in a crowd. Because there aren't thousands of homes to choose from, yours will stand out more easily. However, because it’s a balanced market, you need to make sure the price people are actually paying (which is currently averaging around £506,067 over the last year) matches what you’re asking for.
If you are buying, you have room to breathe. You don't necessarily have to decide on a house before you’ve even walked through the front door, but with 272 homes available, the best ones—the ones with the perfect gardens or the dream kitchens—will still attract plenty of admirers.
For my neighbours who are staying put, rest easy. The fact that the number of homes for sale is holding steady means there’s no "supply glut" to pull prices down. Your home is essentially holding its own while the world turns.